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The LA Data Scientist Teaching Retail Brands to Play Moneyball

Katherine Langford
Editor-in-Chief · Thursday, October 15, 2026 at 6:56 PM · 1 min read
The LA Data Scientist Teaching Retail Brands to Play Moneyball — Los Angeles Magazine, Excelsior Technology news
Image: Los Angeles Magazine

Inside a nondescript Venice loft, a man wielding a microphone and a black concert t-shirt addresses a packed auditorium. The theme: how retailers are using technology, specifically data science and AI agents, to build the next generation of successful brands. The stories are about real use cases beyond the media hysteria how founders are using data and AI agents to outsmart their competition. The man speaking is Tim Shea, founder and CEO of Latticework Insights, a data science agency that provides data leadership to help retail brands become what he calls elite retail brands. A 25-year veteran of LA s sprawling retail technology landscape, Shea watched the conversation around agentic AI start to spin out of control. His conviction: people make companies work, technology enables them. Tired of hearing that Silicon Valley s AI companies were about to devour LA s rich ecosystem of creativity and commerce, Shea launched the Agentic LA event series to bring retail founders and ex

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